December 31, 2021
Einstein once observed that anyone who’s never made a mistake has never tried anything new.
Robert Klara is the senior editor of brands at Adweek, specializing in the evolution and impact of brands.
Year in Review
Notable Rebrands of 2021 See the Metaverse and Brands Focusing on Simplicity
By Rafael Canton
Year in Review
A Look Back at 2021’s Best Celebrity Partnership Meals
By David Kaplan
Year in Review
How Well Do You Remember 2019’s Branding Breakthroughs and Bumbles? Take Our Quiz
By Robert Klara
Year in Review
10 Notable Brand Blunders From 2019
By Robert Klara
The Power of Advertising on the Second Screen
Mastering the Art and Science of Subscriber Care
How Publisher Audits Reduce Fraud Risk and Improve ROI
Understanding How Social Values Can Help Brands Build Trust and Make Connections
Why Delivering an Omnichannel Experience Is Key in the Evolving Grocery Shopping Landscape
By Matt Miller
Focus on the Facts and Stop Guessing Who Your Future Customers Are
By Loch Rose
Research: The Intersection of Physical and Digital Commerce
By Inmar Intelligence
Can the Digital Ad Experience Be Saved?
By Viant
Adweek is the leading source of news and insight serving the brand marketing ecosystem.
Why Your Sales Team Is Rewriting Your Brand Every Single Day
Most businesses assume their official messaging represents the brand accurately. But a broken brand messaging strategy reveals itself not in
